Daangn market Inc.

1. 본문

Daangn Market Inc., also known as Danggeun Market, is a South Korean company that operates a hyperlocal community-based online marketplace. It is also known as Karrot Market in some international markets. Here's a breakdown of the company:
Key Features and Business Model:

• Hyperlocal Focus: Daangn Market connects users within a limited radius, fostering trust and community engagement. This encourages transactions of second-hand goods, real estate, and even car sales between neighbors.
• Second-hand Marketplace: It's primarily a platform for buying and selling used goods, including furniture, electronics, and fashion.
• Community Building: The app allows neighbors to share information and interact, creating a sense of community.
• Direct Transactions: The platform facilitates direct interaction and negotiation between buyers and sellers, without involving itself in the transaction process.
• Revenue Model: Daangn Market generates revenue through:
• Premium Services: Sellers can pay for features like professional photography and promoted listings to increase visibility.
• In-app Advertising: Brands can advertise their products or services to the platform's user base.
• Local Business Services: Daangn Market offers services to expand to cater to local and neighborhood businesses by providing features like advertising for small businesses, part-time job postings, and local event promotions.

• Founded: 2015
• Headquarters: Seoul, South Korea
• Name Change: In August 2023, Daangn Market removed "Market" from its name to reflect its expanded service range.
• Corporate Value: Recognized as a domestic "unicorn" company, indicating a high valuation.
• International Expansion: Daangn Market is expanding its service, under the name Karrot, to other countries.

• The Korean name "Daangn" is an acronym for words that mean "you" and "vicinity/neighborhood".