Electronic Boutique

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Electronics Boutique, now primarily operating as EB Games, has a rich history in the video game and consumer electronics retail industry. Here's a breakdown:
Origins and Evolution:

• Early Years: Founded in 1977 by James Kim in King of Prussia, Pennsylvania, the first store focused on selling items like calculators and digital watches.
• Shifting Focus: Over time, the company expanded its product offerings to include computers, software, and other related items. In the mid-1990s, Electronics Boutique shifted its primary focus to video games and consoles, while still offering some PC games.
• Name Changes: The company has operated under several names, including Electronics Boutique, EB Games, EBX, EB World, Games 'n Gadgets, Stop-N-Save, and EB Kids.
• International Expansion: EB Games expanded internationally starting in 1993 in Canada. Then expanded to the UK in 1995, and Australia in 1997.

• GameStop Merger: Electronics Boutique was acquired by GameStop in 2005. This merger combined the two largest video game retailers at the time.
• UK Rebranding: In 2002, Electronics Boutique stores in the UK were rebranded as Game.

• EB Games Australia: Electronics Boutique Australia Pty Ltd, trading as EB Games Australia, is a major retailer of video games, consumer electronics, and gaming merchandise.
• Headquarters: EB Games Australia's headquarters is located in Brisbane, Queensland.
• Store Network: As of 2022, there were 375 EB Games and Zing Pop Culture stores in Australia and 41 in New Zealand.
• Zing Pop Culture: EB Games Australia also operates Zing Pop Culture, a brand focused on pop culture merchandise.

• EB Games primarily sells video games, consoles, and accessories for various platforms, including Nintendo, PC, PlayStation, and Xbox.
• It also offers pop culture and gaming-related merchandise.
• In its earlier days, Electronics Boutique also sold computers and software.